A&F Challenge 2013...

On Friday, September 6, Abercrombie & Fitch hosted the 12th annual A&F Challenge philanthropic event at its Home Office campus in New Albany, Ohio. The event opened at 5:00PM (EDT) to registered participants bearing the official A&F Challenge wristband (alcohol wristbands made available with Photo ID for use in closing Party). The 20 mile bike tour and 5K walk/run initiated at 6:00PM and 6:15PM, respectively. There was also the great Kids Challenge Zone, for registered children ages 12 and under, which included a 25-foot rock-climbing wall and an inflatable obstacle course. The Silent Auction also went on encompassing a varied array of notable items also to raise money for charity. Live musical performances for the outdoor concert on Campus were given by California-based indie pop band, Youngblood Hawke, and Canadian electronic music band, Dragonette, with A&F's own music-genius, Ted Keyes, present keeping the Party pumping! Gourmet food and drinks were at the ready, of course, with cool fun, with great people, for an awesome cause... The A&F Challenge 2013 US$1+ million proceeds benefit the Wexner Medical Center of the higher-education research institution, Ohio State University. #RISETOTHECHALLENGE

ABERCROMBIE

O N   I N S T A G R A M

(FOLLOW)

Official 2013 tee, laces, wristband, water bottle and participant tag.
Also, a pants-piece from the A&F Active line.

Grey is a treat! #WELOVEGREY

Everyone's favorite little one on Campus...

Color up, #WECOMERUNNING! #AF2013LACES

#RISETOTHECHALLENGE in style! #AFSHINE

Our guy Ted keepin' soundwaves hot as people prepped for their event!

Nothin' but smiles on a radiate day!

Youngblood Hawke performing "We Come Running" to a chanting crowd.

 

Drogonette onstage...

Registration for A&F Challenge is closed until next year. However, you can make a secure donation at anfchallenge.org, (here). Also, make sure you get to know A&F's amazing philanthropic effort (here) with profiled insight on its year-by-year incredible success...

Stay FIERCE!

An A&F and HCo Guy in Paris! | Corporate Caring: the Abercrombie & Fitch Initiatives...

Hi guys! Yes, I'm still the Paris contributor for The Sitch on Fitch, sadly I couldn't write a post for last week!

Few days ago while I was working at my HCo Store near Paris, I saw this paper on the staff board talking about the Christmas monetary donations for our collegues (Associates) all over the world. I wanted to know more about it, and I figured out that the Diversity, Inclusion and Diverse charity programs were a huge part of the Abercrombie & Fitch family...

 

 

I would love to talk more about the various Diversity and Inclusion ideas of the company - aspects which I believe are the main keys to a company’s/organization's success - but that would take more pages than a simple article ;) That is why I would like to focus today on the international initiatives and the A&F Challenge, events which respectivly help local communities in diverse countries and raises money to benefit various organizations and charities in Ohio from which A&F operates on a global scale.

You probably didn't know it, but Abercrombie cares a lot about communities, their associates and global worldwide problems (such as cancer, etc.). Yes, you must think "You are talking about sad things". Sad yes, but now you can say that Abercrombie & Fitch is cooler than you once though! Because cool is not only fun, but about also taking caring and contributing to solutions for worldwide and local issues by taking Initiatives.

   "Abercrombie & Fitch and our associates believe in supporting the communities where we do business. We are committed to being an exemplary philanthropic citizen by giving back and making a positive impact in our communities."- A&F CARES

And yes, the company is showing is commitment through monetary donations and volunteer work. As the company expands internationally, the efforts do not stop. You probably remember the Haitian earthquake in January 2010, and the Japanese earthquake and tsunami in March 2011? Both affected millions of people, and also associates and associates families (A&F is in Japan, as we should know). The Company raised money and gave assistance to help in the relief and aid for the rebuilding of those countries.

A&F Challenge - Run-Walk tour

Further more, one of the biggest initiative is the annual A&F Challenge, hosted on the Abercrombie & Fitch campus in New Albany, Ohio, USA. It's an event which combines athletic challenges such as a 20 miles (XX Kms) bike tour, a run-walk tour, a kid challenge zone, and the event finishes with gourmet food, amazing drinks, silent auction and live entertainment with artists such as Walk The Moon and Electric Guest (A&F Challenge 2012)...

A&F Challenge on the Campus... The party is starting!

Abercrombie & Fitch is each year underwriting all event costs to provide 100% of the donations for the Ohio State University Medical Center's program for health and others diseases center during those past few years

The 11th A&F Challenge this year was in August with one mission: Find a cure for cancer. I must say, the commitment of the Company, by contributing financially and through active volunteering work, is more than respected. As some people say: A&F is not only a brand, it's a way of life...

 "We Make A Living By What We Get. We Make A Life By What We Give." - Sir Winston Churchill  - ANFCHANLENGE.ORG

 Stay #FIERCE
~ Romain