LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Tuesday, July 28, 2015

Business | Ice Cream and Shopping Galore: Abercrombie's Qingdao Opening...




Fantastic deets and pics on the latest
Abercrombie & Fitch opening in the People's Republic of China,
the all-new A&F MixC Qingdao welcomes...
#MooseInMiddleKingdom



         THE MOOSE CONTINUES on its path of growth in China with the opening of Abercrombie & Fitch in Qingdao! Housed in the new MixC shopping center (read more at TSOF) in the northeastern Chinese city, A&F MixC Qingdao represents the third opening in mainland China and fourth overall in the greater People's Republic of China (including Hong Kong); it is furthermore the second mall-based though, more specifically, the first indoor mall-based Abercrombie & Fitch in the country. Planned as the first of three all-new locations to premier in the land this year, A&F MixC Qingdao has got the ball rolling for more to come!

Leading up to the opening, a customized A&F ice cream truck kept things cool out in the city, and wonderful customers were finally welcomed into the A&F experience on Friday, July 25!



"Abercrombie & Fitch Qingdao"   |   Harrison P., associate
1  9     J  U  L  Y     2  0  1  5


"Happy#NationalIcecreamDay"   |   @summeryxy, associate
2  0     J  U  L  Y     2  0  1  5


"#NationalIcecreamDay #3 #AFStoreOpening #AFQingdao"   |   @summeryxy, associate
2  0     J  U  L  Y     2  0  1  5


"#A&F #Qingdao"   |   @martinliu666
2  2     J  U  L  Y     2  0  1  5


"#qingdao #summer #cool #Abercrombie&Fitch #icecream #Free"   |   @garyxue
2  3     J  U  L  Y     2  0  1  5


"没有全裸男模吃个免费emoji也不错啊~ #AF #Qingdao @abercrombie"   |   @daisy.chin
2  4     J  U  L  Y     2  0  1  5


"#abercrombie #qingdao"   |   @bigboyyyoy, associate
2  4     J  U  L  Y     2  0  1  5


"MixC Qingdao opening day!" | Jeremy B., associate
2  4     J  U  L  Y     2  0  1  5


"#qingdao #abercrombie opening today!!!"   |   @bigboyyyoy, associate
2  4     J  U  L  Y     2  0  1  5


"We got @abercrombie in #Qingdao
#shanghai #hongkong #chengdu you are not alone"   |   @alonso5456
2  5     J  U  L  Y     2  0  1  5


"Congratulations to A&F Qingdao Grand Opening 7/25/2015"   |   @Eugenia T., associate/recruiter
2  5     J  U  L  Y     2  0  1  5


"Congratulations once again! And thanks for having me join this big day!
I'm so glad that I have met and worked with everyone of you. A&F Qingdao is only going to get
better and better. No doubt!"   |   @Eugenia T., associate/recruiter
2  6     J  U  L  Y     2  0  1  5


"#abercrombie #qingdao"   |   @doran69
2  7     J  U  L  Y     2  0  1  5


"#abercrombie @abercrombie love"   |   @doran69
2  7     J  U  L  Y     2  0  1  5


"#Qingdao #Abercrombie&Fitch"   |   @shanguangyun
2  7     J  U  L  Y     2  0  1  5



The store setup follows along the lines of the 2014-introduced store prototype for international mall-based Abercrombie & Fitch locations - we first saw this with the premier mall-based A&F at Chengdu IFS ourdoors and then at A&F CentrO Oberhausen indoors - bearing all-new elevated elements inspired by A&F Flagship cues. However, A&F MixC Qingdao (CN-ANF, #11255) features a first for an international A&F shop, no doors but pull-down roller frame.

Totally looking forward to the elaborating success of the Moose in what is now the world's greatest luxury/aspirational market!

Stay FIERCE!