LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Monday, December 2, 2013

S.M. Highlights! | Abercrombie Black Friday 2013 Photo Hunt...

         AS WE AWAITED for the start of the epic Hot Friday 2013 at Abercrombie & Fitch, our favorite brand treated us to some serious fun involving FIERCE wit... It was the fantastic photo hunt leading up to the partying instores! And if you missed it because you were just too busy stuffing up at the dinner table Thanksgiving night, or on the Hot Friday shift or what have you, then check 'em out below! The answers are provided – for your sanity's sake! – under each photo hunt; and so if you wanna give it a go without any help at first, then now you know...



Click images to view larger!



PHOTO HUNT No.1

P  O  S  T  E  D

NOV. 28, 6:00PM (EST, UTC- 5)


White moose missing on jacket of center model
Side zipper missing on jacket of center model
Top metal buttons missing on jacket of bottom far-left model
Dark background between bottom center and far-right models
Hand missing on far-right over bottom-right model's head



PHOTO HUNT No.2

P  O  S  T  E  D

NOV. 28, 6:45PM (EST, UTC- 5)


Missing bar on the letter "A"
Altered facade pattern of building on top center
Removed hand on the far-left of the second window ledge
Removed bus metal detail under "C"
Altered shade of green of far-right tree



PHOTO HUNT No.3

P  O  S  T  E  D

NOV. 28, 7:15PM (EST, UTC- 5)


Top three buttons missing on far-left jacket
Blown-out hole missing on far-left jeans
Buttons missing on the jacket of third model from far-left
Orange color-altered jacket at the center of photo
Two separate blown-out holes missing on two far-right jeans



PHOTO HUNT No.4

P  O  S  T  E  D

NOV. 28, 7:30PM (EST, UTC- 5)


Buttons missing on far-left model's jacket
Facial mole missing on far-left model
Missing central spot on the chest of center model
Missing destroyed hole on jeans of center model
Altered hair color on bottom far-right model



PHOTO HUNT No.5

P  O  S  T  E  D

NOV. 28, 7:45PM (EST, UTC- 5)


Missing rope and it's shadow on far-left
Missing FIERCE cologne bottle on fragrance display
Different color shade on male mannequin by left sleeve
Different ribbon color on far-right gift box
A&F brand logo missing from top of gift box on far-right



...There's definitely no other hotter way of working out your brain, right! Super fun!

Stay FIERCE!




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