LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Tuesday, December 23, 2014

News Now! | Abercrombie & Fitch The Avenues, Kuwait City Now Open...


         FOR THE ALL-American icon, a new chapter has dawned o'er the magnificence of the Middle East: the premiere Abercrombie & Fitch in the region has now begun welcoming customers into the best of the A&F Experience! On Tuesday, December 23rd, 10:00 (AST; UTC+3), the all-new exceptional international location opened doors inside Kuwait City's The Avenue indoor shopping mall, one of the largest and utmost best of shopping centers in the regional market. The party's officially kicked off!...



"Abercrombie & Fitch
Now Open at The Avenues"   |   The Avenues, Facebook
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"@abercrombie_the_avenues
now open at #TheGrandAvenue   |   @ansam518
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"Abercrombie & Fitch Kuwait! Now open"   |   @celebforward
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"Thank you to everyone who turned up today at the Store[.] [We] hope you had
a great experience and that we will see you soon. Kuwait you have made
us feel very welcome. Thank you."   |    A&F The Avenues team
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The opening of A&F The Avenues heralds the historic beginnings of the Abercrombie & Fitch brand in the Middle East; it's followed the entrance of the Hollister brand which inaugurated nearly a year prior on January 2, 2014, in Dubai at the Mall of the Emirates. The Company is working closely with partner Majid Al Futtaim Fashions for the premium expansion of the brands in the region. There is already a second Abercrombie & Fitch mall-based store in the works in Kuwait City, and we can expect the brand in Dubai and else sometime soon.

Stay FIERCE!
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