LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Monday, July 21, 2014

All About Style! | Abercrombie Cycling Cool...

         THEY SEE ME rollin'... They hatin'... Gotta love the fantastic play of cycling cool going on right now at Abercrombie & Fitch! Happening with a classic leisure and go-for-it attitude, it makes for a perfect lifestyle note to your looks for the season...



"Surprise visits from a new crush?!
They're the best. #HeresToNow"   |   @abercrombie, Instagram
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"It's Summer, so let the good times roll. #HeresToNow"   |   @abercrombie, Instagram
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T H E   G O O D S
Ausable River Tee, navy bike pattern, US$28
Bear Brook Tee, white, US$30
Green Mountain Tee, white, US$30
Schofield Cobble Tee, heather gray, US$30



The Ausable River Tee in bold navy, with little bikes in preppy dotted-about-pattern, is to totally obsess over. #Favorite. With an allusion to old school classic cycling, the Bear Brook Tee just has a real nice vintage-yet-modern edge that can't go wrong with any casual look. Meanwhile, we've got a great photo-real print with the Green Mountain Tee, in contrasting back-and-white and pop-color yellow, that you could have just snagged from a contemporary art gallery in the city. But artistry is expressed with daring cool in the Schofield Cobble Tee, in grayscale and focal pop-color, featuring a beautiful hand-illustrated graphic finish. The beauty of these tees is in the understated nature of their attractive design appeal.

Nothing beats a chill bike ride on a gorgeous day...

Stay FIERCE!

*MERCHANDISE LINKS SUSCEPTIBLE TO EXPIRATION IN TIME DUE TO EVENTUAL IN-STOCK AVAILABILITY TERMINATION.



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