LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Friday, May 16, 2014

News Now! | FIERCE Confidence, Abercrombie Cologne...

WRITTEN BY MARCUS, TSOF CONTRIBUTOR

Hey readers! One of our blog correspondents, Peter, went to an A&F store and noticed (and subsequently bought) the all-new cologne out. It's called FIERCE Confidence, and it is not currently for sale online abercrombie.com as it's seemingly an instore exclusive product. It seems to be in a similar vein to Hollister's SoCal So Chill cologne in that it is a spin on the store's signature scent...









It's priced at US$54 and comes in 1.7 fl oz. bottles. Peter also noted that the cologne has citric notes of scent as as variation of the original FIERCE, of course. Also, A&F veteran fans will notice that FIERCE Confidence references back to the original packaging for FIERCE.

Special thanks to Peter for the pictures and insight on the new cologne, FIERCE Confidence!

What are your thoughts on the newest cologne from Abercrombie & Fitch? Have you sampled it? Do you plan to buy it, or have you already? Comment below!

READ MORE ABOUT FIERCE CONFIDENCE (HERE)!




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