LAUNCHED IN AUGUST 2010, 'THE SITCH ON FITCH' TITLE SEIZED PUBLISHING IN SEPTEMBER 2015. AN INTELLIGENT, NAVIGABLE ARCHIVE WILL BE MADE AVAILABLE SOON. FOR THE LATEST ON ABERCROMBIE & FITCH BRAND, VISIT @ABERCROMBIE.TSOF ON INSTAGRAM. THANK YOU.

Thursday, January 20, 2011

There's a Clearance in Disguise. Take Advantage and Shop!

Promotional image for discounts at Gilly Hicks (image source)
This season, our favorite brands dished out an unprecedented serving of amazing sales. What began as 20% off in early December soon escaladed to 50% off by December 26. Nevertheless, there still remains loads of stuff left over. In the men's department at A&F, those huge knitted sweaters with faux fur linned hoods didn't sale as much (so it seems as they have been just lying there looking expensive throughout the season). At HCo, too, those dudes Palm Canyon Skinny jeans were just up for display with no purchase in sight (despite the 30% off offer). And ironically nobody was in a giving mood during the holidays because the charity tees designed for each brand didn't sale well either. So although they are not store wide, there are still many sales going on to get us to keep handing in the cash and hulling out what merchandise remains of Winter 2010.

Typically, there is an obviously stated and promoted "clearance" of winter merchandise. But this year, all winter clothing is still tagged with the original full price. The kick is that all this merchandise has sale sign hanging over them. So instead of promoting a clearance, there is a "sale." That way, it makes it seem as if you are not really purchasing left-overs, but merely appreciating sales on full priced items. Well no, it is a clearance in disguise. To be fair, the brands promote it as discounts on "redlines," bu there is no telling what is what. Online, the clearance collection is full of merchandise that is also displayed in the full price categories (but labeled with the discount). So don't even think of just getting off main collections and heading over to the clearance section expecting to find cheaper looks because you'll basically find many of the same items. The women's section, however, does carry a whole lot more discounts than the men's and many stores do have even lower discounts on select womens merchandise.

But whatever, right! There are so many great styles with amazing discounts that it would be completely stupid not to take advantage of. All flanels and plaid shirts are 50% off, for instance! And that is wonderful because the lumberjack look is in for A&F brands, and it is more than likely to pop up again next winter - stock up now! The absolute best investment is to purchase outerwear. Sure, the weather is going to begin to warm out of "jacket conditions" and into "hoodie tempterature" soon. But all outerwear is 50% off! Purchase that coat you have been eyeing all season, but were unable to buy it because of the steep price, and you'll have saved cash and snagged a stylish coat to debut this coming winter 2011! Another key bargin to take into consideration is the sales on tees. Why? Because they can be worn any time of the year regardless of season!

This might be a bubble burst for some of you, but the sales only apply to American stores. Sorry. The stores overseas are rolling in profit (like always), and so it would be stupid for the Company to offer sales there. Even so, a few select American locations are excluded from the sales (flagships in New York City, for instance). So go online to which ever A&F brand you want and see the restrictions on the homepage.