LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Tuesday, May 12, 2015

All About Style! | Introducing Abercrombie & Fitch 'A&F Summer' cologne...

#SUMMERISFOR memories-made; the sight, the feel, the scent of dream alive...
Model Bobby Nicholas for A&F Summer 2015 by Guy Aroch 
         FOR SIGNATURE SPLASH of this unforgettable season-under-the-sun, the masculine scent of Abercrombie & Fitch summer dream is now making its evocative essence present for the heated, wet fun ahead! Now to the Abercrombie & Fitch man and woman, both of whom partake in the euphoria of such a wondrous eponymous joy, The Sitch on Fitch introduces this all-new inspired creation, A&F Summer cologne...

"Mixed with a fresh aqua marina scent with a high point of warm musk and spice..." - Michel, TSOF Contributor


A&F Summer bottle and packaging...   |   Image, Michel for The Sitch on Fitch
Image may not be used without permission by the author


As the Abercrombie & Fitch Summer 2015 season begins to shine full-on, A&F Summer becomes the second new fragrance for A&F men this year - following the debut of FIERCE ICON which occurred only a few weeks earlier - and is beginning to make its way instores as of now available instores and online internationally!

Available exclusively in 1.7 fl oz retailing at US$48, the scent is captured in a clear bottle form (that which is signature to the A&F Men cologne line-up) which features a back-sticker of full-color detail of blue waters - overall, conjuring a visually evocative depth in concept - and cased in complimenting packaging.

A great thank you to TSOF Contributor Michel with whom The Sitch on Fitch will continue to bring out updates on the fragrance front...

Stay FIERCE!

UPDATE (May 27, 2015): A&F Summer cologne has this week been moved up to availability online abercrombie.com internationally!...

"Refreshing and bold, A&F Summer cologne captures the essence of the season. With an invigorating blend of bergamont, water lily and seamoss, this definitively masculine and oceanic scent is ready to take on the coast." - abercrombie.com




A&F Summer cologne as seen on abercrombie.com...
STORE ITEM: 164-646-0044-020   |   WEB ITEM: 92847



This cologne represents the first of planned seasonal scents in the lineup of Abercrombie & Fitch fragrances.
LABELS , , , ,