LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Monday, August 25, 2014

S.M. Highlights! | @abercrombie Instagram-Hot, August 19-24...

         ALL PURE #INSTAINSPO for the lively A&Fer! Frolic in the romanticism of a summer in last days, just be of awe and of the days in style-attitude perfect, and capture and never let go of the best that's been and where in heart remains.

Check out the sum-up of last week's @abercrombie IG moments...



P  H  O  T  O  G  R  A  P  H  I  E
&     F  I  T  C  H



"Introducing Sun Chaser: Free-flowing, drapey styles with an
effortless ease and a creative spirit. #AFLookbook"
1  8     A  U  G  U  S  T     2  0  1  4


"Sneaking stolen Moments & going out during Golden Hour...
Live it up, Be a Sun Chaser. #AFLookbook"
1  8     A  U  G  U  S  T     2  0  1  4


"Soak up the last few weeks of Summer weather, be a Sun Chaser. #AFLookbook"
1  9     A  U  G  U  S  T     2  0  1  4


"We're all about a sun kissed glow that carries you into Fall.
A little lip gloss, quick swipe of mascara & loose, slightly undone waves."
1  9     A  U  G  U  S  T     2  0  1  4


"Breezy. Gorgeous. Free-Spirited. (And SO perfect for the
Summer-to-Fall transition!) #SunChaser #AFLookbook"
2  0     A  U  G  U  S  T     2  0  1  4


True Life: We're obsessing over Jumpsuits, from the all-over prints to the
seriously flattering fit!#SunChaser #AFLookbook"
2  0     A  U  G  U  S  T     2  0  1  4


"The Trend Edit: Free-Spirited Silhouettes."
2  0     A  U  G  U  S  T     2  0  1  4


"Feel the warmth of another perfect Summer. #SunChaser #AFLookbook"
2  1     A  U  G  U  S  T     2  0  1  4


"Let your hair fall effortlessly around your shoulders, be a #SunChaser. #AFLookbook"
2  1     A  U  G  U  S  T     2  0  1  4


"As Summer winds down, we're spending every moment outdoors
under the sun. #SunChaser #AFLookbook"
2  2     A  U  G  U  S  T     2  0  1  4


"Late nights spent chasing the sun, no place I'd rather be. #SunChaser"
2  2     A  U  G  U  S  T     2  0  1  4


"Laidback and pairs up with everything you own...
The Jogger is the easiest Fall trend to get into."
2  3     A  U  G  U  S  T     2  0  1  4


"Trending Now: Romantic Rose Prints. #SunChaser #AFLookbook"
2  3     A  U  G  U  S  T     2  0  1  4


"Sneaking stolen moments. #SunChaser #AFLookbook"
2  3     A  U  G  U  S  T     2  0  1  4


A  L  L     I  N     T  H  E     D  E  E  T  S



"Every tear, every nick, every cut is inspired by actual vintage denim.
We expertly hand-distress our Jeans for that authentic, lived-in look. Need a style tip on
all things Denim? Comment below & I'll reply! -The A&F #JeansAddict"
1  8     A  U  G  U  S  T     2  0  1  4


"Nothing says rock n' roll like a hint of Fringe and these boots by
@shopdolcevita are killin' it. Shop at Abercrombie.com!"
2  2     A  U  G  U  S  T     2  0  1  4


"New arrivals to Fall for. Which look is your favorite?"
2  4     A  U  G  U  S  T     2  0  1  4


P  L  A  N  N  E  D  -  O  U  T     A  F  F  A  I  R  S



"Our go-to color scheme right now: Rich Cognacs, deep burgundy,
& gold-edged anything. #Sunchaser #AFLookbook"
1  8     A  U  G  U  S  T     2  0  1  4


"Rock the Romper, 3 Ways: Mix prints with a fairisle Duster over a printed Romper
for a cool Fall-Ready look. Stay tuned for 2 more Romper outfit ideas!"
1  9     A  U  G  U  S  T     2  0  1  4


"Rock the Romper, 3 Ways: Go boho with a long-sleeve Romper and an
open-knit Cardi on top. Stay tuned for another Romper outfit idea!"
1  9     A  U  G  U  S  T     2  0  1  4


"Rock the Romper, 3 Ways: Give a pretty Romper
a #SportyRemix with a cropped varsity Sweatshirt."
1  9     A  U  G  U  S  T     2  0  1  4


"Breezy days call for a cute, easy outfit. Try a boho Crop, printed Pants,
and @shopdolcevita Sandals. #SunChaser #AFLookbook #ootdFollowing"
2  0     A  U  G  U  S  T     2  0  1  4


"Best Friends, Sweatpants, Pizza. & Red Carpet Coverage...we're all set for the #VMAs!"
2  4     A  U  G  U  S  T     2  0  1  4


#  R  E  G  R  A  M     L  O  V  E  !



"#Campus #AFStyle #Burgundy #Repost @anfwoodfield"
1  8     A  U  G  U  S  T     2  0  1  4


"@salicianicolette looks stunning in this #repost. Nothing says Fall like a floppy, felt Hat!
Plus, the rich burgundy shade has us dreaming of Fall leaves"
2  0     A  U  G  U  S  T     2  0  1  4


"Boho sleeves that catch the breeze. #AFStyle #Repost @ohitsvicky"
2  1     A  U  G  U  S  T     2  0  1  4


"Not quite #SweaterWeather yet, but this pic from @af_faneuilhall has us excited for Fall!"
2  2     A  U  G  U  S  T     2  0  1  4


"#FierceFriday #ReadyForTheWeekend #Repost @oualidour"
2  2     A  U  G  U  S  T     2  0  1  4


"Love the #SunChaser Look, @hakunamanayolo! #repost @anfwoodfield"
2  3     A  U  G  U  S  T     2  0  1  4


"Summer's winding down and saying goodbye to best friends is never easy,
but at least you can Snapchat them, like everyday. Tag the friends
you're going to miss the most! #repost @cali_trent"
2  4     A  U  G  U  S  T     2  0  1  4


"#SundayStyle #AFStyle #Joggers #Repost @af_faneuilhall"
2  4     A  U  G  U  S  T     2  0  1  4


...Stay FIERCE!




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