LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Wednesday, April 10, 2013

Kyle in America! | Hey, What's Up?!

Hello everybody my name is Kyle and I am a new style contributor here at The Sitch on Fitch. I am probably the newest out of our staff to the A&F family, but I fee like this is the brand that reflects my personal style and life.

Hollister Classic Straight - Dark Wash
What I love about the brands is the fact they all embody their theme in a way that is not matched by any other industry or store. The way you get butterflies in you stomach when you first walk into an Abercrombie, Hollister or Gilly Hicks is a feeling that never dies no matter how many stores you visit. The music and scent create a beautiful, melody to your senses.

Being only two hours away from the "Home Office" and the original Hollister at Easton Shopping Town, I feel a closer connection to the story and rich history of the brand. My favorite item would have to be the classic straight dark wash jean, I have not found a more comfortable pair of pants anywhere else, the attention to detail form the stitching down to the smallest rivet on the pockets (which even boast the logo and name) is an example of the prestige in the design and fabrication of their clothing.



As the male style contributor for the good 'ole USA I hope to bring you my perspective and advice on A&F, HCo. and GH fashion and style.

Hope to bring you many more great posts in the future.

Stay Awesome,
Kyle.