LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.
Monday, April 9, 2012
Music Profiled! | 'Sunrise', Love to Infinity Remix, by Simply Red...
Everyone has their pick as to what constitutes as the best song ever featured on the A&F Playlist. But the fact is that there is indeed one definitive song which should very well be labeled as "Abercrombie's Theme." In its remix form, it is pure and aspirational, energetic, and filled with pulse-pounding romanticism...it is Sunrise, in Love to Infinity remix, by Simply Red. Yeah, it belongs in every A&F fan's music library!
The Love to Infinity remix has been featured six times on the A&F Playlist throughout the 2000s and on into the 2010s.
April 2002 – Sunrise (Love To Infinity Club Mix)
July 2005 – Sunrise (Love To Infinity Club Mix)
July 2008 – Sunrise (Love To Infinity Club Mix)
Summer 2010 – Sunrise (Love To Infinity Club Mix)
Summer 2011 – Sunrise (Love to Infinity Classic Mix)
Summer Initial 2012 – Sunrise (Love To Infinity Club Mix)
Furthermore, it was used as the soundtrack to the first ever promotional film – so awesome! – of A&F Home Office headquarters...
Other songs to have been featured on the A&F Playlist by Simply Red include:
January 2004 – Fake (Love To Infinity Classic Radio Edit)
January 2006 – Perfect Love (Kurtis Mantronik Vocal Edit)
Yes, Sunrise is back and currently playing inside Abercrombie & Fitch stores around the world! It was only fitting to highlight this amazing track for its significance in A&F culture. The versions featured on the A&F Playlist are shortened edits of the original remixes. The song is not available in remix on iTunes. Purchase Sunrise (Love To Infinity Club Mix) (here) and Sunrise (Love To Infinity Classic Mix) (here), both in their full versions, on the American amazon.com for US$0.99.
Stay FIERCE!
P.S. You can listen to the official track on the A&F Playlist right now, of course, by heading over to the Experience A&F online feature of abercrombie.com. But you can listen to an uploaded version of the track here on YouTube below...
