LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Thursday, September 12, 2013

Photo Exclusives! | Abercrombie & Fitch Hong Kong Flagship at Night...

Night befalls upon Hong Kong as veil of electric grace noir illuminated by its multitudinous lights in dance delight! In such wondrous setting, as a global spot of cool can offer, is where our Irish correspondent, Patrick, found himself at in exploration of what the pulsing night beholds instore. However, for an A&F enthusiast, what can be of more a pleasure then happening across the residence of Abercrombie & Fitch – the Pedder Building; its historical resplendence gorgeously alit in elegance...



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...purely breathtaking. A&F Hong Kong – addressed at 12 Pedder Street, and occupying the basement and first three levels of the Grade II Pedder Building – radiates #ABERCROMBIEHOT in Hong Kong Island's financial and luxury mecca, Central district.

Stay FIERCE!

The Sitch on Fitch thanks its Irish correspondent, Patrick Mooney, for his photographic contributions. Images in his post © Patrick Mooney for The Sitch on Fitch. Images may not be used/altered without permission by the author. Written content © C.E.R.