The MASSIVE line down Keizersgracht on opening day! |
You haven’t met me yet, but my name is Ivana and I am proud to be the Amsterdam contributor for The Sitch on Fitch and to be part of the Dutch Abercrombie & Fitch family!
Amsterdam has always been a great city. Pretty canals, amazing buildings and awesome people. However, it always felt like something was missing. The city needed to be FIERCED up!
Thousands of boys and girls in the tiny country of Holland wished for something like this to happen, until last week their dreams came true and an army of hot guys marched into the city. And yesterday, December the 13th, it was official: Abercrombie had touched down in Amsterdam and the city had never been hotter.
The doors didn’t open ‘till 11 a.m., but that didn’t stop fans from all over the country to line up as early as 9 a.m. By the time the doors opened, there were hundreds of fans waiting outside in a two-hour queue! Amsterdam’s got some devoted fans.
Not at all was I prepared for the number of people that showed up at the store. There was a never ending line at the cash register, an even bigger line at the fitting rooms and here and there a few exhibitionists that took their clothes off in the middle of the store to try on the hottest merchandise. And although Abercrombie surely doesn’t have any problems with a bit of exhibitionism, everyone was kindly requested to put their clothes back on and get in line for the fitting rooms. Awkward! ;-)
Throughout the day, all of this craziness continued. Despite the fact that Thursday is supposed to be a regular school or workday for everyone, even more amazing Abercrombie fans showed up every minute in order to join the party and celebrate this wonderful day. And what makes it even better, is the fact that from now on, every day is another opportunity to FIERCE things up and make the city glow. All thanks to the amazing Abercrombie fans and the hottest brand in the world!
Together with your favorite editor, C.E.R., and the other Dutch Abercrombie fans, I will provide you with the latest news about the Amsterdam store and of course the merchandise.
Hope you’re as excited as I am!
XOXO,
Ivana