LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Monday, March 5, 2012

Hollister in Hannover Opening Video!


WE LOVE THE LIFEGUARDS! Yes, indeed!

The cool of the Southern California fantasy of Hollister Co opened shop in Hannover, Germany, on March 3! Hundreds of people lined up all down the upper level of the Ernst-August Galerie mall just to get a chance to enter the hottest shop in town! This great opening marks the 12th HCo store in Germany and, with such amazing reception from the hottest fans on the planet, the brand is planning to continue opening more locations in the nation, of course!

A video of the opening day was uploaded on the official Hollister Co Facebook page and you can totally check it out (here)! The song in the video is Too Young To Kill, by the Brite Futures, which is currently playing on the Spring Break 2012 playlist inside Hollister stores worldwide.

Check out these highlights from the video...



 



 



 



 



 



 



 



 



 



 



 



 



 



 



 



 






Very cool, right?! ...WE LOVE HOLLISTER!

Stay FIERCE!
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