LAUNCHED IN 2010, THE SITCH ON FITCH BECAME THE INSPIRED, RESPECTED BRAND OF PASSION OVER THE ACHIEVEMENTS AND PRESTIGE OF ABERCROMBIE & FITCH CO. (ADMIRATION FOR ITS PAST GOING BACK TO 1892 AND FOR THE MODERN-TIME HEIGHTS OF THE MIKE JEFFRIES ERA); IT WAS OFFICIALLY, POSITIVELY RECOGNIZED BY A&F HOME OFFICE BY APRIL 2012, WITH A DIRECT EMAIL TO THE EDITOR-IN-CHIEF, DURING ITS GROWTH AS THE ONE-OF-A-KIND, MULTINATIONAL ONLINE PUBLICATION, WITH HIGH-GRADE PRESENTATION WHICH EVOLVED OVER ITS RUN, FOR RELEVANT, UNIQUE, IN-DEPTH BUSINESS, CULTURE, AND STYLE CONTENT FOR THE COMMUNITY OF CUSTOMERS AND ASSOCIATES WORLDWIDE (MONTHLY PAGEVIEWS SURPASSED 110K BY AUGUST 2012); AND IT WAS FOLDED BY SEPTEMBER 2015 AFTER THE DECEMBER 2014 RETIREMENT OF MIKE JEFFRIES AND THE EDITOR-IN-CHIEF'S DISTASTE WITH THE FURTHER DEGRADATION OF THE COMPANY BY ITS NEW MANAGEMENT. WITH CONTENT BY THE PERSPECTIVE OF DEVOTED CUSTOMERS AND ASSOCIATES FROM AMERICA, EUROPE AND FAR EAST ASIA, THE SITCH ON FITCH (2010-2015) REMAINS AS A HISTORICAL, ZEITGEIST ONLINE PUBLICATION OVER THE FINAL YEARS OF THE MIKE JEFFRIES ERA. THIS SITE WILL BE REVAMPED SOON TO OFFICIATE AN INTELLIGENT ARCHIVE FOR THE USE OF ALL PARTIES INTERESTED IN THE CONTENT PUBLISHED DURING THE PUBLICATION'S ORIGINAL RUN.

Wednesday, May 18, 2011

Enticipating A&F Paris, the World Goes Crazy!!!

The hottest A&F models from around the world are lined up outside the Paris flagship as people crowd for a better view! (image source)
OH MON DIEU!!! Abercrombie & Fitch fans the world over are going crazy with anticipation over the opening what is expected to become the hottest shop in the fashion capital of the world! Yes, everyone, A&F Paris is opening doors on 19 May - as if you needed telling - and it is gearing up to join A&F Ginza as one of the greatest openings in the history of Abercrombie & Fitch; indeed, in the entire history of retail! Personaly - me, your blogger - I have been following the development of A&F Paris since 2008. With that being said, I am very, very, very excited to see Abercrombie & Fitch finally open doors tomorrow!

The A&F Facebook page has been keeping every one of its fans up to date on what has been going on over in Paris. A&F Paris - it is what is on the minds of everyone in the city of lights and the world. I do not believe any opening has been as great with anticipation as was the opening of A&F Ginza in Tokyo back in 2009. Truth be told, the anticipation for A&F Paris is so tremoulous, suffice it to say that A&F Ginza (even with its eleven stories of FIERCE shopping) has most definitely been topped off in cool!!!

The Company has completely out done itself in making sure that this opening goes down FIERCE in history! Reportedly, it spent more that $7 million USD in renovations of the building at 23 Avenue des Champs-Élysées. (May I remind everyone that this is one of the most renown streets in the entire world!!) The rent alone for the location, showcasing the A&F image on a luxury standpoint, is a wopping €3.3 million ($4.5 million USD)!!! For the opening day, Abercrombie & Fitch has flown in 101 of its hottest models from around the world to be present at the event. That is huge!

I am most definitely greatful to French blogger Marieluvpink for her cover of A&F Paris! She has recently posted on the promotional event that A&F held for the flagship a week ago. Her Abercrombie Paris : J-1 Semaine !!!... post pretty much sums up in a few words (and loads of pics) what keeps us craving for more and more from Fitch. To be honest, I do not even know her personally, but with cute photos of her with the A&F Guys, I am completely enthralled!

Sadly, I myself will not be able to attend because I'll be stuck in the States! Yeah, so I will be here at home. Tomorrow morning, I will put on my "flagship store look" (plaid shirt, slim straight jeans, and flip-flops), and I will spray myself from head-to-toe with FIERCE. The next best thing? Sharing the excitement with my friends of course and blogging all away!

Abercrombie & Fitch opens in its opulent Paris flagship store tomorrow at 10:00am (CET) - stay tuned for more coverage!!!
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